Cookie Policy

Last updated 03 January 2024

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a more relevant and meaningful digital experience when you browse our website and also allows us to improve our website.

What are cookies?

Cookies are small text files that are placed on your computer or device by websites that you visit. Websites use cookies to help users navigate efficiently and perform certain functions. Cookies that are required for the website to operate properly are allowed to be set without your permission. All other cookies need to be approved before they can be set in the browser. We only use (and store) non-essential cookies on your computer’s browser or hard drive if you provide your consent.

What cookies do we use?

We use a number of different cookies on our website, including strictly necessary, performance, targeting, and functionality cookies.

Strictly necessary cookies allow core website functionality such as user login and account management. The website cannot be used properly without strictly necessary cookies.

Performance cookies are used to see how visitors use the website, eg. first and third-party analytics cookies. Those cookies cannot be used to directly identify a certain visitor.

Targeting cookies identify visitors between different websites, eg. content partners, and banner networks. Those cookies may be used by companies to build a profile of visitor interests or show relevant ads on other websites.

Functionality cookies are used to remember visitor information on the website, eg. language, timezone, and enhanced content.

You can review the details of each of our cookies below:

Strictly Necessary:

CompanyIdentifierPurposeStorage Time
Manage Your eCommerceCookieScriptConsentThis cookie is used to store the user’s consent for the usage of cookies on the website.1 month
Pardotvisitor_id*This cookie appends a unique identifier for a website visitor, used for tracking purposes in Pardot.3 years
Pardotvisitor_id*-hashThis cookie appends a unique identifier for a website visitor, used for tracking purposes in Pardot.3 years
CHEQ AI Technologies_cq_duidThese cookies are managed by CHEQ AI Technologies. They monitor the technical information and use of devices that connect to our website to protect it from malicious traffic.3 months
CHEQ AI Technologies_cq_suidThese cookies are managed by CHEQ AI Technologies. They monitor the technical information and use of devices that connect to our website to protect it from malicious traffic.Session
CHEQ AI Technologies_cheq_rtiThese cookies are managed by CHEQ AI Technologies. They monitor the technical information and use of devices that connect to our website to protect it from malicious traffic.1 year

Analytics:

CompanyIdentifierPurposeStorage Time
Google Analytics_gaGoogle Analytics cookie to store and count page views.1 year
Google Analytics 4_ga_MSCVR6GWX0Google Analytics cookie to store and count page views.1 year
Google Analytics_ga_ZQ16J8NQKBGoogle Analytics cookie to store and count page views.1 year
Google Analytics_gidGoogle Analytics cookie to store and count page views.1 day
TikTok_tt_enable_cookieTo store and track website activity for TikTok advertising optimisation.13 months
Tiktok_ttpTo store and track website activity for TikTok advertising optimisation.13 months
Bing Ads_uetsidTo store and track visitor information for Bing Ads.1 day
Bing Ads_uetvidTo store and track visitor information for Bing Ads.13 months
Adroll Pixel_adroll_fpcTo store and track conversions for Adroll.1 year
6sense_gd_session6sense cookie that collects visitor data related to the user’s visit to the website, such as number of visits, average time spent on the website and which pages have been loaded, for the purpose of serving targeted advertisements.4 hours
6sense_gd_svisitor6sense cookie that collects visitor data related to the user’s visit to the website, such as number of visits, average time spent on the website and which pages have been loaded, for the purpose of serving targeted advertisements.1 year
6sense_gd_visitor6sense cookie that collects visitor data related to the user’s visit to the website, such as number of visits, average time spent on the website and which pages have been loaded, for the purpose of serving targeted advertisements.1 year
LinkedInIn_orLinkedIn insights cookie.1 day
Instapageinstap-spid.4203To set the domain_userid – an identifier that identifies a user on the particular domain. Used to distinguish if a user’s visit is unique or not for Instapage.2 years
Instapageinstap-spses.4203To help count visitors’ sessions on the client side for Instapage.30 minutes
Instapageinstapage-variant-23488101Cookie used for A/B testing purposes (Experiments) for Instapage.1 year
YoutubeYSCThis cookie is set by YouTube to track views of embedded videos.Session
YoutubeVISITOR_INFO1_LIVEThis cookie is set by YouTube to keep track of user preferences for Youtube videos embedded in sites; it can also determine whether the website visitor is using the new or old version of the YouTube interface.6 months

Targeting:

CompanyIdentifierPurposeStorage Time
Facebook Pixel_fbpUsed by Facebook to deliver advertising. The cookie contains an encrypted Facebook user ID and browser ID. It will receive information from this website to better target and optimize advertising.3 months
Google Ads Remarketing_gcl_auTo store and track conversions for Google Ads.3 months
Google Ads Remarketing_gcl_awTo store and track conversions for Google Ads.3 months
DoubleClick (Google) (or is it Adroll?)_ar_v4This cookie is associated with the DoubleClick advertising service from Google. Helps with tracking conversion rates for ads.6 years
6sense_an_uidThis cookie enables 6sense to present the user with relevant content and advertisements. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.1 month

More Information

Hopefully, this has made things clearer for you. As mentioned earlier, if there is anything you are unsure about regarding the policies or terms stated here, please don’t hesitate to contact us at [email protected]